HARRISON, N.J. (July 15, 2025) –– Red Bull New York and West Side Soccer League (WSSL) are proud to announce the extension of their strategic Youth Programs partnership, which is transforming youth soccer on the Upper West Side of Manhattan.
What began with Red Bull providing training support for WSSL’s inaugural five travel teams has evolved into a comprehensive collaboration that now supports over 20 competitive travel teams and 12 tournament teams. This partnership is a cornerstone of WSSL’s continued growth, and both organizations are committed to raising the standards and enriching the soccer experience for every player involved.
Beyond the competitive level, Red Bull New York supports WSSL’s CORE program, which serves over 2,500 recreational players. The partnership includes player scouting, mentorship of referees and parent coaches, and a commitment to elevating coaching standards across all age groups and playing levels.
“Our extended partnership with the Red Bulls reflects a shared commitment to youth development. The Red Bulls organization brings a winning combination of joy for the game and a principled approach to player development, making them an ideal partner for West Side Soccer League.” – Assistant Commissioner, Joel Raha.
WSSL, one of the largest AYSO organizations in the United States, serves more than 3,000 players annually. The club is deeply embedded in the fabric of the Upper West Side community and maintains partnerships with NYC Parks, the Riverside Park Conservancy, and the Randall’s Island Park Alliance to ensure access to high-quality facilities.
“This partnership represents everything we believe in at Red Bull Youth Programs — empowering communities through the game, elevating coaching standards, and creating meaningful pathways for every player. West Side Soccer League is a true community club, and we’re proud to continue supporting their mission to make soccer accessible, joyful, and developmentally impactful for thousands of young players across Manhattan.”
— Steve Jones, Senior Regional Manager – Youth Programs, Red Bull New York.
The renewed partnership underscores both organizations’ shared vision: creating opportunities for all players to learn, grow, and thrive in a supportive and professionally structured environment. Together, Red Bull and WSSL will continue to inspire the next generation of New York City soccer players.
